Mike Lindell returns to Fox News after fight over MyPillow ads

MyPillow advertisements have returned to Fox News just weeks after the company’s CEO, Mike Lindell, said the network dropped his ads.

On Steve Bannon’s War Room podcast last month, Lindell pointed to “cancel culture” and attacks against his company following his embrace of former President Donald Trump’s claims of widespread fraud during the 2020 election, which have not been backed up by substantial evidence.

However, sources told Newsweek thatat the time, the ads were dropped because Lindell was unable to pay for the commercials.

The advertisements returned to Fox News by Tuesday morning when at least one commercial for MyPillow aired during Fox & Friends. It is unclear exactly when the commercials resumed airing on the network.

When reached by Newsweek, a spokesperson for Fox News pointed to a previous statement noting the network would resume airing ads once the account was paid.

MyPillow ads resume on Fox News
MyPillow CEO Mike Lindell in West Palm Beach, Florida, on April 4, 2023. Advertisements for MyPillow have resumed on Fox News.

Octavio Jones/Getty Images

“As soon as their account is paid, we would be happy to accept their advertising,” a Fox News spokesperson told Newsweek in January.

Newsweek also reached out to MyPillow for comment via email.

Lindell has rejected that the commercials being dropped had anything to do with unpaid bills during an interview with Bannon, adding that MyPillow was “well within our credit limits there.”

“Well, it had nothing to do with unpaid bills, Steve. I am reaching out to Suzanne Scott, the CEO of Fox. I’ll be reaching out to her today to find out what this is all about,” he said.

Lindell previously told Newsweek he believes the commercials being dropped could have been due to LindellTV hiring former Fox Business host Lou Dobbs.

“LindellTV, we hired Lou Dobbs, and his first airing was his first interview with Donald Trump on Monday night. I don’t know if they’re afraid we’re going to pull all their business over, and they’re retaliating by canceling MyPillow. That would be my best guess,” he said.

Lindell has suffered financial losses amid his embrace of Trump’s election fraud claims, with several retailers dropping MyPillow. He said his company lost $100 million in what he previously described as a “massive, massive cancellation.”

Meanwhile, he has also faced defamation cases brought by voting machine manufacturers Dominion Voting Systems and Smartmatic and Eric Coomer, a former Dominion employee.

In November, Lindell said during an interview with Bannon that MyPillow was doing “great” and that “the MyPillow manufacturing floor is full, shipping is full, all the employees are working like crazy.”